Staff
Benjamin Barreras
Publisher/Owner, has worked 25 years in this competitive Visitor industry of Maui. Starting Maui Magazine & Driving Magazine from 1993-2005, eventually selling off 50% ownership at the end of 2005.
I then started publishing Maui Coupon Magazine in January 2006. Maui Coupon Magazine(Known as MCM) focuses on Handbilling 50+% of all MCM daily at Kahului Airport. Distribution is the key to a successful publication. Publishing is a very competitive industry on Maui, MCM differentiate itself from all other visitor Publications with dimensions/size, distribution and effectiveness. Maui Coupon Magazine competitive edge has proven successful for the past 2 years starting from 2006-2008. MCM has proven to b a very successful advertising media for Hula Grill, Leilani's on the Beach, Kimo's, Roy's, Hilo Hattie, David Paul's Lahaina Grill, Moose McGillycuddy's, and many more vendors.
Margit Barreras
Editor/Owner , has worked for 17 years on the island of Maui in both visitor industry and education related fields. Margit joined Maui Coupon Magazine staff full time in 2008 where she began developing the online aspect of the Maui Coupon Magazine Publication.
Roger Clay
Production Manager, has worked within the production field for over 20 years. He has worked with Benjamin Barreras since 1995 and continues to be an integral part of the Barreras Marketing staff.
Airport Handbilling
Barreras Marketing operates a Handbilling Greeting Service at Kahului Airport since 1995 and currently we distribute from Monday-Friday between the hours of
11 a.m. – 5 p.m. 200 daily Aloha Packets in which all event brochures for Kapalau Land Company/Maui Land & Pineapple Co., such as the Mercedes-Benz Golf Championship, Xterra/ABC Sports program, Kapalua LPGA are also
Handbilled within the Maui Aloha Packet. Please refer to our website: Barreras Marketing.com for more details.
Research
The research Barreras Marketing have conducted has indicated that there are opportunities for our company to strengthen its presence by the addition of a Virtual Publication. Understanding the needs of the 21st Century traveler enables us to provide a service that make sense for the 21st Century business.
Success
Our current coupon section has worked tremendously for Hilo Hattie, Hula Grill, Leilanis, Kimos, Lahaina Grill, Kobe and many more vendors. Maui Coupon Magazine will differentiate itself from all other visitor publications with content, dimensions / size, distribution and effectiveness. We are constantly looking for other forms of exclusive, yet aggressive distribution in order to get you better results!